The shape of the leader required now!Approach the personality of Irobot CEO Colin Angle, the creator of "Rumba", which was a great success in "co -creation"

The world's first book, "Rumba", which created "Rumba", was released on October 29, on October 29.In the release, there is a video that Colin sent to Japanese readers.Let's take a look first.

This video also conveys the personality of Colin, but it was created from his personality and his own "co -creation" was a number of partnerships with large companies that lead to the great success of "Rumba", and Japan.Involved, etc.I want to dig a little here.

Approached personality

Colin has created a world where robots exist in everyday life, taking advantage of "co -creation", but the reason why many people, including the company and other companies, cooperated with him and realized that dream together.One of them is his personality.

As you can see from the video, Colin is a very friendly person.And even in the same content, he changes the speech with the other person and cares to make it easier to understand.For this reason, he has been longing for an "approach chable", that is, as a leader who is easy to approach, with no "approach challenge", that is, the difficulty of approaching.That's why even though it was difficult, various projects were lived with the help of others.

Colin happily discusses in front of a large whiteboard that he loves.

Even if I had little income as a company, I was not pessimistic, and I was trying to go forward, thinking about how I and my partner could be convinced."Co -creation" is not only a good feeling for the company, but it must be something that all related people and companies are good to be involved.Colin's honesty that seems to have a greater benefit for affiliated companies is a product that can win trust even if it is an unprecedented offer, and become a milestone for the robot industry and society.It has created.

Co -creation method with large companies that led to Rumba development

In that sense, there was a project that led to the development of Rumba, which had robot vacuum cleaners rooted in society, and led to the establishment of a basic method for co -creation with other large companies.It was a commercial robot that was developed with a partnership with Johnson Wax, which was developed to clean the supermarket floors.

Johnson Wax (now SC Johnson) has established a business as a large company since then.In most cases, if you work with a large company, you will get money, but you will get a mouth.I robots, on the other hand, had a poor track record, but knew that the free development environment was most important for excellent inventions.

So Colin told Johnson Wax honestly as follows."We are a company with innovative technologies, composed of MIT engineers and software experts, but the scale is small and there is not much financial margin. You are a large company and with us.The reason I want to be a partner is because I thought we could create new and wonderful business opportunities, and frankly, it would be cheaper to proceed with the project with us than to move our research teams.I think. This is because you can only charge the actual expenses for development.

However, we cannot see what will happen on the way in advance.Because it is invention.So, don't prepare a roadmap -like thing, such as how long and how far it will be completed.Instead, if you are not satisfied with the finished product, you can cancel the contract.Just pay only the actual cost, you don't need any more compensation, and you can cancel at any time.At that time, just say thank you to each other.

However, if we create something that seems important for your company, we hope that you can distribute the profits created from it. "

For Johnson Wax, such a transaction was unprecedented.However, the content was perfect for them and for the eyelobot.The completed robot was not a commercial success, but the collaboration project itself was wonderful, and above all, it was a great harvest to get hints to create Rumba.

Japan's role in the breakthrough of i robots

As he says in the video, Japanese users have played a major role in the success of Rumba.In Japan, there was an influence of animation that had been familiar since childhood, and since the fact that such products were not actually existed, it has tended to regard robots as human partners.

On the other hand, the image of a robot in Europe and the United States is a machine that works on behalf of humans, as the etymology was Czech forced labor, and in some cases, an enemy that deprives human work.Sometimes it was seen.

Now that Rumba has become widespread, the number of people who feel robot vacuum cleaners as a member of the family in the United States as a pet -like feeling has increased, and the more it is always called, the nickname to his Rumba is called.However, in Japan, where there was a base that accepts robots like a partner, the introduction of Rumba began early.And the feedback from the market users that Colin is "the harshest in the world", the improvement of the product itself was rapidly progressing.

The interesting episodes at the time of introduction include the following:When Colin first visited Japan for the first time, he was surprised at the high quality that the Japanese wanted.

"I thought the size of quality for quality was probably the best in the world. It was a cultural challenge for us just to understand the importance of quality required to get success in the Japanese market.For example, even if there is a little unevenness on the painted surface, you will not be able to buy it. It will be shunned just because the package has a scratch.That's why I started shipping for Japan, even for a box to protect the delivery box. "

Thanks to Colin's culture shock, the degree of perfection of the early Rumba increased rapidly, and advice from Japan played a major role in improving functions and performance.

Rumba of the marble that was given to a celebration of 3 million "Rumba" on the Colin's office!Only ten years later, 30 million units are now sold worldwide.

Love for a back -back robot that works unknown

Colin is a fan of Star Wars and says that he thought that the first movie he saw in a young day was a "wonderful story with robots appearing."

However, Colin was attracted to the box -shaped droid called MSE -6, not the generally popular R2 -D2 or C -3PO.To be precise, the robot, which is called the MSE -6 series repair droid, runs on wheels and within the Star Destroyer, the main spaces of the Imperial Army, various items delivery, maintenance, floor polishing, and spot welding.I have been given such work.

Why did you pay attention to MSE -6?The reason is really Colin -like.It would be wonderful if the R2 -D2 and C -3P were real, but he was wondering how to make such a magical robot.On the other hand, MSE -6 is a real robot, and he felt he could make it himself.For Colin, that point is the most important thing, and it can be seen that he has recognized that the robot that has a clear purpose and feasible robot is the product to be aimed for.

In your hand, a 3D print model of MSE-6.

And now he is also enthusiastic about Stem / Steam education, which integrates science, technical, engineering, art, and mathematics for various children.He believes that it is important for the future society to create robot engineers in the future from the same environment as they grew up.

Being not only making and selling products, but also seriously thinking about the future world.That is, the olebot led by Colin is different from others and stands out.

In the record of Colin's humorous and stimulating intellectual exploration, "Colin Angle" co -creation "(released on October 29), which is also a record of traveling to intellectual exploration, develop an interesting icobot.You can grasp the "co -creation" that Colin emphasizes, including secret stories and messages to young engineers, entrepreneurs, and business people.It is a book that people who are thinking about starting a business, as well as those who want to learn the qualities necessary to succeed in their lives and businesses, and those who are raising children who are responsible for the next generation, should read it.

"The" Rumba "Men's Colin Angle" Kyoritsu "(Shogakukan) will be released on October 29! Click here for details from Amazon

Shooting / sentence / Kazuri Otani