Editorial / Toyota's Omnidirectural Strategy Relaxes in the Validation of the World | Daily Industry Newspaper Electronic Version
The correct answer to the car calyphromal in the automotive industry is not yet clear.Toyota Motors should polish the omnidirectional strategies and lead the world's decarbarization.
Toyota Motor has announced an electric vehicle (EV) strategy.In 2030, 3.5 million EVs were sold worldwide, and Lexus, a luxury car brand, made all new cars EVs in 1935, significantly raised its traditional EV goals.The company will invest 4 trillion yen for EV -related development and capital investment.
On the other hand, 4 trillion yen will be planned for non -EVs, such as plug -in hybrid vehicles, fuel cell vehicles, and hydrogen engines.The distribution of this investment clearly indicates the company's ideas.We will strengthen enough to fight the world with EVs, but the road to car caloral is not only EVs.
The environment for using automobile in the world is diverse.Some countries are vulnerable to power supply, while others, like Brazil, spread bio -fuel.Japan relys on fossil fuels for many energy, and at present EVs are not directly linked to zero carbon throughout the life cycle.
Car carbonization of cars is closely related to the energy policy of the used country.That is why the company's idea of providing various technologies options is appropriate as a world's top company.
On top of that, the number of suppliers involved in car manufacturing lives together in the decarbonate era and indicates a path to encourage new challenges.The company has stated that development efficiency has been realized as a premise that it is not selected and concentrated, but to adopt an omnidirectional strategy.The foundation has a supplier's contribution.
In the future of the automotive industry, it is expected that not only adaptation to carbonization but also a major change in business models, such as autonomous driving and sharing.Not only existing automakers, but also huge competitors such as "GAFA" are waiting.
Although Toyota's strength is to invest in the development of all directions, the opponents to compete in the future are companies with more financial power than the company.I want you to be prepared and keep the position of the leader in the car market.